Mike’s Hard Lemonade - Drop The Act

You can smile and nod to fit in when offered a drink you don't care for. Or you can drop the act and have real fun, with a simple and easy to enjoy drink like Mike’s.

Role: Copywriter

Group Creative Director - Alex Abrantes
Creative Directors - Daniel Grech, Rey Martinez, Waimuk Sie, Laszlo Szloboda
Senior Art Directors - Caroline Mortensen, Andres Sanchez
Senior Copywriters - Chloe Bayhack, Bernie Watt
Senior Producer - Pim Leeuwenkamp
Production Company - Cortez Brothers & Argentinacine
Director - Martin Holtzman