MorningStar Farms - It’s Good On The Farms

As the plant-based category becomes oversaturated with try-hard brands making lofty claims, MorningStar Farms reminds people that things are simpler and more down-to-earth on the farms.

I helped out the team writing lines for what I call the billboards of the internet—banner ads.

Role: Senior Copywriter

Executive Creative Director - Stu Mair
Creative Directors - Michael Demos, Tufan Guzeloglu